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January 2021
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Kevin Merritt Tackle Markdowns

We have all done it.  That item that looked so good in the catalog or at a dealer show we just knew it would go flying off the shelves!  Yet 6 months later it stands as a grim reminder of a buying mistake.  At that point there is only one thing to do, the dreaded markdown!  Markdowns don’t have to be the horrible retail monster that many dealers thing they are.  When used properly, markdowns can be a vital part of a sound inventory management plan.

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